18 SURPRISING STATISTICS ABOUT DIGITAL SIGNAGE

Marco Muzzi Digital Signage, DOOH, Education, Marketing Strategy

You’ve probably wondered if digital signage is right for you. But where are the numbers that show that digital signage is a worthy investment? There are so many digital signage solutions, from the established, to the pioneers. Check out this awesome article on 16:9 to see just how impactful digital signage can be and which tools might be best for …

Cues and Clues to Tuning Your Digital Signage Content to Your Core Audience

Marco Muzzi DOOH, Education, Marketing Strategy

Adobe has released a survey, which outlines what interests, attracts and holds a specific demographics’ attention isn’t necessarily going to work for another. This is significant, given content decisions on many networks are sometimes made by people from a different age bracket that’s out of tune with the core audience… Full article here (via 16:9).